Our Services

Structured Data & Schema

Schema markup tells search engines exactly what your content means, not just what it says. Proper structured data unlocks rich results — star ratings, FAQ dropdowns, breadcrumbs, and business information directly in search results.

Methodology

What We Check

JSON-LD Detection

We scan every page for existing structured data in JSON-LD, Microdata, and RDFa formats, and validate each block against Schema.org specifications.

Organization Schema

Your homepage should declare your business entity with name, logo, social profiles, and contact information for Google's Knowledge Panel.

LocalBusiness / Location Schema

Each physical location needs address, phone, hours, geo-coordinates, and service area markup for local search and map results.

BreadcrumbList Schema

Breadcrumb markup enhances your SERP listing with a navigational path, improving CTR and helping Google understand site hierarchy.

FAQPage Schema

FAQ markup can expand your SERP listing with question-and-answer dropdowns, dramatically increasing your visibility on the results page.

Code Generation

We don't just recommend schema — we generate production-ready JSON-LD components your developers can drop directly into your codebase.

Impact

Why It Matters

Pages with rich results earn 20–30% more clicks than plain listings. For multi-location businesses, LocalBusiness schema is what gets you into map packs and "near me" searches. Missing schema is like a great store with no signage — Google sees your content but can't file it properly.

Real Examples

Issues We Commonly Find

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Zero JSON-LD markup on a 222-location coworking business

No rich results for any location, invisible in "coworking space near me" map packs

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Missing BreadcrumbList on all pages

SERP listings show raw URLs instead of clean navigational paths, reducing CTR by 10-15%

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Blog using generic Article type instead of BlogPosting

Missing out on article-specific rich results and Google Discover eligibility

Questions

Frequently asked

What schema types do you detect and validate?
We scan every page for JSON-LD, Microdata, and RDFa, then validate Organization, WebSite, BreadcrumbList, FAQPage, Product, Article, LocalBusiness, and more against the Schema.org spec.
Will schema markup actually improve my rankings?
Schema doesn’t directly raise rankings, but rich results — stars, prices, FAQ dropdowns — lift click-through rates by 20–30% and help both Google and AI engines understand exactly what your content means.
Do you generate the schema code for me?
Yes. Beyond flagging gaps, we generate production-ready JSON-LD you can paste straight into your codebase, or hand to an AI coding agent on the Pro tier with detected file paths and verify commands.
What is FAQPage schema good for?
FAQPage markup can expand your listing with question-and-answer dropdowns, taking up more vertical space in the SERP and increasing CTR — even when your ranking position itself doesn’t change.

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schema markup?

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